Small Business Saturday is a day dedicated to supporting small businesses on the busiest shopping weekend of the year. At the Better Business Bureau, we want to spread awareness and encourage consumers to support the small businesses in their area.
The BBB teamed up with American Express OPEN to spread the word on why small businesses are so incredible. For the third year in a row, American Express OPEN has declared November 24th, the Saturday after Thanksgiving, to be Small Business Saturday. Sandwiched between “Black Friday” and “Cyber Monday,” Small Business Saturday is a perfect way to rally the community to support the small businesses they love…and to discover some new ones, too.
Businesses can also take advantage of free tools offered online at www.facebook.com/SmallBusinessSaturday: free signage, free ads on Twitter, and lots of ideas to help grow your business.
Last year, more than one hundred million people came together to Shop Small in their communities on Small Business Saturday. Whether you’re a small business owner or a customer, you’ll want to encourage your friends to Shop Small. Or help rally an entire town! Everyone can help spread the word about Small Business Saturday. The more people and the more businesses that get involved, the bigger and more beneficial the day will be.
For more information on Small Business Saturday, visit http://smallbusinesssaturday.com. And as always – before shopping, please remember to check with us at www.bbb.org to make sure you are shopping with trusted businesses.