Start Line to Finish Line: Engineers and Drivers talk Technology, Innovation, Racing and Fan Engagement in NASCAR

NASCAR is a leading destination for technology and innovation. And Ford, Chevrolet and Toyota are at the heart of it all.

Join Michigan International Speedway and NASCAR for an hour-long, two-part panel discussion, on Wednesday, Jan. 15 from 1 - 2 p.m. at the Detroit Cobo Center (Atrium on the River level) during the North American International Auto Show. The first panel will include engineers from Ford, Chevrolet and Toyota talking about how they apply research, development and technology to cars and race cars. The second panel will see NASCAR drivers and executives from Michigan International Speedway and NASCAR discuss how they energize the sport’s fan base through innovative and technological initiatives that drive fan engagement. 


Gene Stefanyshyn, Vice President, Innovation and Racing Development, NASCAR
David Wilson, President and General Manager, Toyota Racing Development, Toyota
Jim Campbell, U.S. Vice President of Performance Vehicles and Motorsports, Chevrolet
Jamie Allison, Director, Ford Racing, Ford Motor Company


Roger Curtis, President, Michigan International Speedway
Gene Stefanyshyn, Vice President, Innovation and Racing Development, NASCAR
Michael Waltrip, NASCAR driver/team owner of Michael Waltrip Racing, Toyota
David Ragan, driver of the No. 34 Front Row Motorsports Ford
Ryan Newman, driver of the No. 31 Quicken Loans Chevrolet, Richard Childress Racing

This is a free event open to the public. The two-part panel discussion will be shown live at www.mispeedway.com/techtalk. Follow the conversation on Twitter using #NASCARTechTalk.


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